Conducting Online Studies: Tools and Lessons from the Field

In this digital age of social media and social distancing, practitioners are considering new media platforms to reach and engage with populations. Drawing examples from a mixed-methods study on social media support groups, this presentation will provide researchers and evaluators with practical tools to use when conducting studies online. More specifically, this presentation will explore the implications for evaluation practice when recruiting participants through social media and conducting online focus groups, as well as, challenges and lessons learned from studying social media interventions.

This session will be presented by Dr. Ayanna Robinson and moderated by Dr. Jori Hall.

Registration ends November 16th.
Zoom link will be emailed to registrants November 17th.